September 16, 2013

Embracing Age And Everything That Goes Along With It...

A few years ago I met the most amazing woman through a bizarre set of circumstances after reading an article about her the year before in the Style section of the San Francisco Chronicle.  Her name is Cindy Joseph, and she is the founder of Boom! by Cindy Joseph.  A small but powerful line of makeup and moisturizing lotion that packs a punch for women of all ages.  If you read my article on last year, you may recall that I referenced Cindy's personal story, which includes being discovered as a model at the age of 49 by Dolce and Gabbana on the streets of New York City.  Later forging a path as one of the few female public figures, who takes pride in rocking her silver locks, and actively resists the demands of a society that views aging as a curse.

This summer Cindy did something that she has been working toward since announcing her commitment to a "Pro-Age Revolution!"  The first of many gatherings uniting women from all over the country.  And her first stop took place in beautiful San Francisco, California.  Congregating in the heart of the city, Cindy shared with her audience the message of acceptance, finding happiness in your own skin, and rejecting the notion that age is a bad thing in a society that continues to seek youth at all cost!  Sadly, I was unable to attend, but I was so inspired by the speech that she gave under the summer sky on Union Square.  I hope you will find her words as inspirational as I did.  She is a lovely woman inside and out, and definitely someone to emulate as we continue our journey through life.

If you want to hear more from Cindy, she posts a terrific vlog (video+blog=vlog) on Facebook and Google+ every Saturday.  It's like sitting down with a gal pal, and coming away with a nice nugget of information and inspiration for the week.

Thank you, Cindy! xo


Welcome to the the first public gathering of the Pro-Age Revolution!

It's about women, it's about beauty, and it's about time.

For centuries women were only valued for childbearing. And we still carry the belief that we are only valuable and worthy of attention if we are either in our childbearing years, or look like we are!

Look at all these stores around us. They sell millions of gallons of anti-wrinkle creams, anti-aging serums, Botox, hair dyes and more; all in the name of women holding onto their youthful appearance. Millions of women purchase anything they can in an attempt to conceal the signs aging. Billions of dollars are spent daily for products and techniques claiming to stave off the visual effects of time.

Ageism has hit an all-time high in American society.

Women claimed the vote over 100 years ago. We liberated ourselves almost 45 years ago. Yet, we still hold tight to this archaic notion that we lose value as we show signs of aging!

I am here to remind you that we do not become less of who we are as time passes; we become more.

We are gathered here today to demonstrate that ageful women are as attractive, vital, smart, sensual, wise, confident, and beautiful as we ever were. We are here to demonstrate that each decade of life brings a new kind of beautiful.

The Pro-Age revolution is about women across America coming together in the realization that aging is simply another word for living. Life continues to bring us adventure, challenges, and fun. The Pro-Age Revolution is about women wearing the visual evidence of our age openly and proudly, and celebrating the years we have lived. It is about stepping into our 40s, 50s, 60s 70s 80s and beyond with joy and enthusiasm. Pro-age is about valuing ourselves, just as Mother Nature created us.

The Pro-Age Revolution gives women permission and inspiration to take pleasure in our age rather than fear it. Pro-aging is about recognizing the unique beauty we develop at every stage of our lives. Pro-age is sharing our positive viewpoints on aging with our daughters, sisters, nieces, mothers, grandmothers, granddaughters and friends.

We are the Pro-Age Revolutionaries. We wear our silver hair with style and pride. We wear our wrinkles and age spots as medals of honor. This is a very new phenomenon in this country and it is making a positive impact on everyone. Pro-age is now the subject of talk shows, newsrooms, blogs, magazines and documentaries.

Everyone wants to know that life gets better as time goes by.

Age has had a bad rap long enough!

It is now time for us to stop committing agism against ourselves!

When we start acknowledging ourselves as sensual, thriving, vital, valuable creatures, at every stage of life, agism will dissipate. And it is entirely up to us. It will take each one of us to make that happen. Once we value ourselves, others will follow suit.

And that may not be easy. None of us are immune to societal judgments.

We are led to believe so many negative viewpoints about aging, starting with the concept that we only have two choices: We can either do what it takes to keep up a youthful appearance for as long as possible, or "let ourselves go".

-We are taught that our "currency" is in "youthful beauty", leading us to believe we will lose our value as we age.

-We are continually offered yet another product, diet, exercise or treatment, promising to recreate some visual replica of our younger selves.

-Our hair dressers discourage us.

-Our girlfriends warn us of the tragedy of looking old.

Women who are post-menopausal are considered "decrepit, old maids, spinsters, lost their looks, old hags, once beauties, tired, feeble, crotchety, washed up and over the hill."

Where were our mothers, grandmothers and elders, where were our guides and mentors when we needed help navigating through this maze of shaming messages?

Do you know where they were? They were in the beauty salon getting their hair dyed and face lifted!

So, we have been left to find our own way.

Everyone would like to hear that aging can feel and look good as life continues. Everyone wants to know that they retain their value and can even gain value as they age.

I encourage all of you to consider what agism is, how you live with it, how it effects your life and your family and friends. Consider the possibility of creating and living in a Pro-Age society and how it would impact the way you live your life.

The pro-age revolution has begun!

Today, we tell the world! Today we make history!


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